Privacy Policy

Last updated: May 22, 2026

Baby Reveal ("Baby Reveal," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. This policy applies to information collected through our website at babyreveal.com (the "Site"), our waitlist sign-up form, and any related communications.

By submitting your email address to our waitlist or otherwise using the Site, you agree to the practices described in this policy.

1. Information We Collect

Information you provide

• Contact information. When you join our waitlist, we collect your email address.
• Optional information. If you contact us directly, we may collect any additional information you choose to share (such as your name or questions about the product).

Information collected automatically

• Device and usage data. We may collect information about the device you use to access the Site, such as IP address, browser type, operating system, referring URL, and pages viewed.
• Cookies and similar technologies. We use a small number of cookies and similar technologies to help the Site function and to understand how visitors interact with it. You can control cookies through your browser settings.

2. How We Use Your Information

We use the information we collect to:

• Add you to our waitlist and notify you when Baby Reveal becomes available;
• Send you product updates, launch announcements, and promotional offers (you can unsubscribe at any time);
• Respond to your questions and provide customer support;
• Operate, maintain, and improve the Site and our services;
• Detect, prevent, and address fraud, abuse, security issues, and technical problems;
• Comply with legal obligations and enforce our terms.

3. How We Share Your Information

We do not sell your personal information. We share information only in the following limited circumstances:

• Service providers. We work with third-party vendors who help us operate the Site and communicate with you (for example, our email marketing platform and website hosting provider). These providers may access your information only to perform services on our behalf and are contractually obligated to protect it.
• Legal compliance. We may disclose information if required by law, subpoena, court order, or other legal process, or if we believe disclosure is necessary to protect the rights, property, or safety of Baby Reveal, our users, or the public.
• Business transfers. If Baby Reveal is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a different privacy policy.

4. Your Choices

• Unsubscribe. Every marketing email we send includes an unsubscribe link. You can opt out of marketing emails at any time.
• Access, correct, or delete. You may request a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it. To make a request, email us at the address below.
• Cookies. Most browsers allow you to block or delete cookies. Doing so may affect the functionality of the Site.

5. Data Retention

We retain your information for as long as your waitlist subscription is active or as needed to provide our services. If you unsubscribe or request deletion, we will remove your personal information from our active systems, except where we are required to retain it to comply with legal obligations, resolve disputes, or enforce our agreements.

6. Security

We use commercially reasonable administrative, technical, and physical safeguards to protect the information we collect. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

8. International Users

Baby Reveal is operated from the United States. If you access the Site from outside the United States, you understand that your information will be transferred to, stored, and processed in the United States, which may have data protection laws that differ from the laws in your country.

9. Your Rights Under Applicable Law

Depending on where you live, you may have additional rights under laws such as the California Consumer Privacy Act (CCPA) or the European Union General Data Protection Regulation (GDPR). These rights may include the right to access, correct, delete, port, or restrict the processing of your personal information, and the right to object to certain types of processing. To exercise any of these rights, please contact us using the information below.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. If the changes are material, we will notify you by email or by posting a prominent notice on the Site.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at privacy@babyreveal.com.